Bring Shopping Bag Makes You Stress

Shopping is an activity that’s fun and very popular all people, especially women. Although some say that shopping is fun, but the pleasure is only temporary. This is caused by the shopping bags we carry. According to researchers, the weight of shopping bags turned out to trigger stress for the owner.

A study showed that heavy lifting can affect mental health that causes people to think about things that are serious / important or distressing. Researchers from the Chinese University of Hong Kong and National University of Singapore, observing how heavy shopping bags can cause stress by assessing the reactions of respondents.

One group of respondents is asked to bring a shopping bag full of stuff before giving their opinion on an unrelated topic. Another group not allowed carrying bags of groceries to the same topic. The results showed that respondents with a shopping bag full of goods take it seriously, otherwise the two groups of respondents responded just relax.

“We found that carrying heavy loads of psychological influence that consumers feel more stress so commonly considered being an important event,” said researcher Zhang Meng, assistant professor in the Department of Marketing at the Chinese University in Hong Kong. Meng Zhang added that carrying a heavy load can affect the assessment of an event.

The research was published in the Journal of Consumer Research, also found that the negative psychological impact can be eliminated when participants were instructed to carry heavy loads to think about light objects, like balloons and feathers.

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